白山眼鏡店 HAKUSAN MEGANE

白山眼鏡店 HAKUSAN MEGANE

MAYFAIR IS BACK

The “Mayfair” model which established
a bond between John Lennon and Hakusan Megane,
returning as a complete reproduction in its original form.

The Mayfair model was worn by John Lennon until the moment his life was tragically taken by a bullet. December 8, 1980, the day John became a “Legend”, marked a sad turning point when Hakusan Megane stopped making the Mayfair model. It was also the beginning of the legendary tale of the Mayfair model itself.
Despite the tragic incident, some asked why Hakusan stopped making the Mayfair model out of the assumption it would attract more customers. However, Hakusan’s decision to stop production was in honor of John, with the strong intention to not profit off of the precious memories made with him.
But above all, Hakusan was devoted to stay as a fan of John Lennon and to keep that unforgettable memory of one summer, as something private. This willful wish avoided us to tune into the voices of our customers who longed for the reproduction of the Mayfair model.

As 40 years passed, there was an incident which encouraged the revival of the Mayfair model. In July 2018, a competitor trademarked the name "MAYFAIR". During that time, Hakusan disappointingly had witnessed that a similar model called “TENJIN” which had been produced for some time, was renamed "MAYFAIR" and sold in Japan and overseas. The product was falsely introduced as “This special model was worn by a legendary musician, which was passed down to us from our master...”. This statement was completely untrue and was tantamount to tarnishing the dignity of Hakusan.
In his album 'Imagine', John sang “All I want is the truth/Just gimme some truth” in 'Gimme Some Truth'. If history isn't told correctly, there is a risk of a fake becoming something real, as much as something real becoming a fake one day. In order to keep the history and facts created between John and Hakusan alive, as well as for his many fans, Hakusan decided to release the Mayfair model again.

After the two-year long Mayfair Reproduction Project, Hakusan Megane is delighted to announce that 3 colors of the "Mayfair" dedicated to John will be on display in our shops from December 8, 2020 and will go on sale in January 2021. These will be a complete recreation of the Hakusan’s original “Mayfair” model including the lens coloring as well as the hinges and other small details.

Preserving the Mayfair model in its own hands for future generations is Hakusan Megane’s answer to John’s request 40 years ago on one summer day, to reserve all of the new items for pick-up until his next visit to Japan.


Dec-1st-2020 HAKUSAN MEGANE

A Day In The Life - ジョン・レノン氏とメイフェアの想い出

A Day In The Lifeジョン・レノン氏とメイフェアの想い出

商品情報

HAKUSAN MAYFAIR MODEL

PRICE: ¥46,200 (tax in)
COLOR : YELLOW/BROWN/CLEAR
ACCESSORIES: SERIAL NUMBER CARD, LENS CLOTH, GLASSES CASE
HAKUSAN MAYFAIR MODEL 透明 (CLEAR) ハバナ (BROWN) らん甲 (YELLOW) らん甲 (YELLOW)

WEB予約

昨年完全復刻した「MAYFAIR model」を2021年も数量限定で販売させていただきます。
店頭での混雑緩和や感染症対策として、予約販売を2回に分け、
さらに商品カラーと受取期間を分けた受付枠を設けさせて頂き、
そちらの予約を申込完了いただいた方にのみ販売させて頂きます。
第1回目の予約開始は11/16(木) 12:00〜、第2回目の予約開始は12/14(金)12:00〜となります。

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